"Some people call it global warming some people call it climate change. What is the difference?"

Change

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Thematic Reflection

This quotation examines the core nature of Change as articulated by Frank Luntz. Within historical and literary traditions, reflections on Change provide actionable mental models, challenging individuals to evaluate personal ethics, self-discipline, and daily actions.

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About Frank Luntz

Frank Ian Luntz is an American political and communications consultant and pollster. His work has included developing talking points and other messaging for Republican causes, assistance with messaging for Newt Gingrich's Contract with America, and public relations support for The Israel Project. He is a former climate denier and has advocated use of vocabulary crafted to produce a desired effect, including use of the term death tax instead of estate tax, and climate change instead of global warming.

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More by Frank Luntz

"I've done reasonably well over the last 10 years because I took the strategy of language and politics and applied it to the corporate world, which has never been done before."

— Frank Luntz
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"Politics is gut commercials are gut."

— Frank Luntz
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"The way you communicate an idea is different than the way you communicate a product."

— Frank Luntz
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"Ideology and communication more often than not run into each other rather than complement each other. Principle and communication work together. Ideology and communication often work apart."

— Frank Luntz
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More about Change

"The fight is always the same within the Democratic Party, isn't it? The more things change, the more they stay the same."

— Dee Dee Myers
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"The question, I've come to think, is not what inspires one to change, but what inspires one to remain changed."

— Jonathan Safran Foer
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"That last day does not bring extinction to us, but change of place."

— Marcus Tullius Cicero
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"My daughter is the biggest gift; I've said it so many times and it sounds like a cliche, but the thing about being a parent is when you think you've cracked it, and you're on top of your game, they change again and you have to catch up and adjust. I feel such a responsibility to instill good values in her, to be polite, to have discipline."

— Geri Halliwell
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